Our pricing is straightforward and built around your situation. Depending on the service, you can pay upfront, split your payments, or roll month to month. Payments can be made via bank transfer at no extra cost, or through our payment platform which may incur a small processing fee. Prices shown may be subject to GST. No hidden fees, no surprises. Some services have a minimum commitment period to make sure you actually see results, but we’ll always be upfront about that before anything is agreed.
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Outside Australia and the UK, prices default to GBP. Approximate USD equivalents are shown for reference.
Social Media
Social Media Management — Service Packages
Pricing shown per 4-week billing cycle, in AUD and UK GBP. All packages require a 3-month minimum commitment.
Foundation
Foundation covers consistent organic posting, stories, captions, hashtag research, planning and monthly analytics using client-supplied media.
£650
per 4 weeks
3-month minimum
For businesses building visibility and consistency on social media.
WHAT'S INCLUDED
12 posts per 4 weeks (Mon / Wed / Fri)
10 stories per 4 weeks
Captions written for engagement
Basic hashtag research
1 content planning call per 4 weeks
Monthly analytics summary
Content created from client-supplied media (sourcing available as an add-on)
Strategic Growth adds higher content volume, reels strategy, brand-tone captions, competitor tracking, human engagement and deeper reporting, which is why it costs more than Foundation.
£800
per 4 weeks
3-month minimum
For businesses ready to grow with real strategy behind their content.
EVERYTHING IN FOUNDATION, PLUS
16–20 posts per 4 weeks
20+ stories per 4 weeks
Reels strategy with light editing
Full hashtag strategy
Captions written in your brand tone
Monthly strategy session — goals, performance, what's next
Competitor snapshot — key movements from 2–3 competitors
Authority / Growth Partner adds priority delivery, deeper quarterly strategy and competitor analysis, CRM enquiry automation and reputation management to turn social activity into a lead-generation and protection system.
Growth costs more because it adds managed AI chatbot capability, staff access and permissions, and advanced automations on top of the Launch CRM foundation.
Custom CRM pricing is scoped around larger or more complex operations where pipelines, permissions, automations and ongoing management need a tailored build.
Price on application
Running a larger or more complex operation? Tailored setup and ongoing management.
Growth supports up to AUD $10,000 / UK £5,000 monthly ad spend and doubles the optimisation/reporting cadence to fortnightly, so management is more active than Launch.
£275
per week
For businesses expanding across multiple services or areas.
WHAT'S INCLUDED
Up to UK £5,000 monthly ad spend
Fortnightly optimisation, reporting and strategy call
Scale supports up to AUD $20,000 / UK £10,000 monthly ad spend with weekly optimisation, reporting and strategy, reflecting the higher spend and management intensity.
£400
per week
For established businesses running serious ad spend.
Scale supports up to AUD $20,000 / UK £10,000 monthly ad spend with weekly optimisation, reporting and strategy, reflecting the greater spend and management workload.
£375
per week
For established businesses running serious ad spend.
Growth increases the site to 15 fully written and built pages, allowing broader service and location coverage while retaining the core lead-capture and mobile setup.
£2,500
one-off
For businesses needing more services and locations covered.
Get in touch and we'll put together a custom quote.
CRM & Automation — ViridiHub
ViridiHub is a CRM built specifically for Australian trade and service businesses by Viridi Marketing. BTSGamePlan has partnered with Viridi Marketing to offer ViridiHub to clients at a preferential rate as part of this ongoing partnership.
What’s the difference between the Social Media Management packages?
Foundation covers consistent organic posting, stories, captions, basic hashtag research, planning and monthly analytics using client-supplied media. Strategic Growth adds more content, reels strategy, full hashtag strategy, brand-tone captions, competitor tracking, human comment/DM engagement and more detailed reporting. Authority / Growth Partner adds priority content and turnaround, deeper quarterly strategy and competitor analysis, CRM enquiry automation and reputation/review management.
What’s the difference between the ViridiHub CRM packages?
Launch gives you the core done-for-you CRM setup, including pipelines, lead tracking, unified communications, Xero integration and ongoing changes. Growth adds AI chatbot management, staff permissions and advanced automations. Scale adds priority support, complex multi-pipeline setups and a full workflow automation suite. Custom is available for larger or more complex operations requiring a tailored setup.
What’s the difference between the Google Ads packages?
The packages are based mainly on monthly ad spend and how frequently the account is managed. Launch supports up to AUD $5,000 / UK £2,500 monthly ad spend with monthly optimisation. Growth supports up to AUD $10,000 / UK £5,000 with fortnightly optimisation. Scale supports up to AUD $20,000 / UK £10,000 with weekly optimisation. Larger accounts move to Custom, charged at 15% of monthly ad spend with a minimum fee.
What’s the difference between the Meta Ads packages?
Launch supports up to AUD $5,000 / UK £2,500 monthly ad spend with monthly optimisation, reporting and strategy. Growth increases this to AUD $10,000 / UK £5,000 with fortnightly management. Scale supports up to AUD $20,000 / UK £10,000 with weekly optimisation. Larger accounts are handled through a Custom package charged at 15% of monthly ad spend, with a minimum fee.
What’s the difference between the SEO packages?
Launch targets 12 keywords with 2 blog posts per month and monthly reporting. Growth increases coverage to 20 keywords and 4 blog posts with fortnightly reporting and strategy. Scale includes 35 target keywords, 8 blog posts per month and weekly reporting and strategy. Custom is available when you need greater keyword coverage, content volume or a more complex SEO strategy.
What’s the difference between the Website packages?
Launch includes a fully written and built 5-page WordPress website. Growth increases this to 15 pages for businesses covering more services and locations. Scale includes up to 25 fully written and built pages for businesses requiring a much larger online presence. Custom is for websites exceeding 25 pages or requiring more complex functionality or structure.
Contact us
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Get in touch and we’ll point you in the right direction.